Students from Ysgol Gyfun Aberaeron took part in Coca-Cola Enterprises (CCE) Real Business Challenge final in London last week.

Aberaeron were crowned Welsh champions last month, and were one of just 11 schools in the national competition final - chosen to complete from over 750 entries, and were congratulated by Ceredigion MP Mark Williams.

The Real Business Challenge is designed to inspire the next generation of business leaders. It offers students aged 13 to 15 unique insights into the business world, and training in the essential skills needed for the future workplace, focussing on developing business acumen and creative thinking,

The 11 school teams travelled to London to compete at the GB-wide final which this year held at the London Film Museum in central London. At the final, students took part in expert presentation and skills workshops to develop their business ideas before pitching to a judging panel.

All national finalists will have their work displayed through bus stop advertising in their local area, raising awareness of the charity’s key issues as well as the schools’ achievements.

Mr Williams said: "The students have done fantastically well in both winning the all Wales competition, and in reaching the national finals in London. Getting down to the final 11 of 750 entries, and also representing Wales at this national event are such a huge achievements.

"It was great to go and meet the students at the Film Museum in London’s old County Hall, and I listen to their presentation. The impressive entrepreneurial talent they have displayed speaks volumes about the potential of our county’s younger generation to succeed in the business world."