MID and West Wales AM Eluned Morgan has called out the Prime Minister Boris Johnson over plans to commit £100 million in advertising a ‘no-deal’ Brexit, while ignoring the challenges of leaving the EU without a deal for rural communities like Ceredigion.

The advertising campaign will encourage people to prepare for the impact of a no-deal Brexit as the Prime Minister has vowed he will force Britain out of the EU on October 31 with or without a deal.

Former MEP, and now regional Assembly Member for Mid and West Wales, Eluned has criticised the spending priorities of the Prime Minister as public services provided by local councils continue to feel the squeeze of austerity.

She said: “The whole of the UK, but especially Wales will be damaged by a no deal Brexit at the hands of Boris Johnson. No matter how much money he wants to throw at this, Boris’s ad spending won’t hide the truth that a no-deal Brexit is bad for Wales and rural counties like Ceredigion, in particular.

“As the Prime Minister tours the UK attempting to rewrite the story on no-deal, the UK Government is playing a dangerous game with our futures. Boris knows the EU won’t reopen the negotiation and he is preparing to blame them for his broken promises.”

In addition to the £100million advertising campaign, the UK government has announced a £300million fund to tackle the impacts of Brexit to be shared across Wales, Scotland and Northern Ireland as economic fears grow.

Eluned added: “£300 million is a drop in the ocean in comparison to the support Welsh businesses, local government and our communities have benefited from by being part of the European Union.

“It is nothing in comparison to the £1 billion handed to Northern Ireland in return for the support of the DUP whilst Theresa May was Prime Minister. We all need to wake up to the fact that no-deal is no good for Wales because time is running out.”