LLANDYSUL-based waffle-makers are celebrating the news they have received a UK-wide food-to-go listing in 700 Tescos.

It means Tregroes Waffles are available in hundreds of stores across the UK.

The business has been making baked toffee waffles in the Teifi Valley for nearly forty years and are the only commercial manufacturer of the product in the UK.

Their butter toffee waffles are made of thin waffle wafers sandwiched together with a soft butter toffee filling in the centre. They are free from artificial colours and preservatives and are nut and GM free.

The business was started by Kees Huysmans in 1983, after he moved to Wales from the Netherlands. He is now the firm’s managing director.

After initially selling his handmade waffles at shows and fairs across Wales – and becoming a fluent Welsh speaker along the way – the bakery moved from his house in Tregroes to a bigger base in Llandysul in 1994.

“When I was growing up every town and village had its ‘waffleman’, he said.

“We are really proud of our waffles, and are delighted to have been given a chance to share them with a wider audience in this new format in Tesco stores across the UK.

“We’d like to thank all of our loyal customers and employees for making Tregroes Waffles such a local success story, and look forward to developing the business further in the months and years to come.”