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Built for a purpose, to tour

10:05am Friday 9th May 2008


Triumph launched it's latest addition of its Rocket III family into the US late last year. Combining archetypal custom-touring style with awesome performance and effortless long-haul ability, the Rocket III Touring is Triumph's first purpose-built touring cruiser.

The Rocket III touring shares the same incredible 2.3 litre engine platform as the Rocket III, retuned for lazy, effortless cruising, but is otherwise all-new. New frame, wheels, suspension, seat, fuel tank, instruments, lights all specifically designed, styled and engineered from scratch to match the custom-touring customer's requirements.

Great care has been taken to get the details right, with high class finishes throughout. There are also some ingenious additional touches, such as the quick-detach screen and panniers, both lockable for security.

The Rocket family's sheer presence has always been a fundamental part of its appeal, but at the heart of the bike is its usability. The Rocket III Touring was designed first and foremost to be ridden and is easy and confidence-inspiring to ride at all speeds from walking pace up.

The suspension is tuned for touring and provides sumptuous ride quality, while the narrower wheels help the Rocket III touring take corners comfortably and easily. The hand and foot controls feature a fully adjustable heel/toe gear lever, chunky hand levers and teardrop footboards.

Customisation is an extremely important aspect of the cruiser market and Triumph has designed over 70 brand new accessories specifically for this bike. These include a range of seats, a selection of backrests, a variety of luggage options and a multitude of chrome parts, all allowing the customer the option of transforming their bike to meet their needs.


Customising an important part of Triumph marketing strategy. Customising an important part of Triumph marketing strategy.

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